LinkedIn is the global talent radar and you must be detectable. But remember, it’s not Facebook; the world is watching…

LinkedIn is the world's global talent radar. If a radar can't locate you, you're invisible! Stealth is a great asset to military assets but as a student or young engineer, you want to be visible at all times, in real time! If you haven't got a LinkedIn Profile. Create one. Now.

But LinkedIn is not about professional networking. It's actually a huge, real-time marketing platform and marketing is all about selling benefits, not features. Your benefits! Employers don't care what you bring, they care about what you can do to improve their performance and bottom line.

And that's the bottom line...

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